Brilliant Marketing

Brilliant Marketing - Calvin Klein Does It Again

Banned from the United States, and I know purposefully, Calvin Klein uses Eva Mendes on their campaign for their new fragrance.  Even trying to find the commercial was tough.

My thoughts?  Brilliant.  In Europe these commercials are common - and not for scandalous designers.  Nivea and Coppertone show nudity in their commercials and ads all over Europe.


 
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Comments

  • 10 November 2009, 7:53 AM Tybee wrote:
    Beautifully erotic!
    1. 11 November 2009, 11:03 PM George Zaharoff wrote:
      I agree - as opposed to his other ads.  Calvin Klein has sold his company and no longer has anything to do with his company.  When he did, he was responsible for most of the tacky ads we saw during the 70s thru the 90s

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